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    Friday Five for August 19 - PwC Global Media Outlook, atomized content and more

    The number of articles, opinion pieces and blog posts shared on the web every day can be overwhelming, but keeping up with industry trends helps us stay ahead of the curve. Here are 5 topics that captured our attention this week:

    ABC releases its latest figures for the UK and Ireland, but is there a story the numbers don't tell?

    'Diversification' is a buzzword in magazine publishing these days. Jen Wong, Time Inc.'s new Digital Chief, explains the right and wrong ways to integrate eCommerce with editorial content

    With diversification comes atomization---creating bite-sized content that can be shared on a number of different platforms. FIPP investigates the reasons behind this trend and finds that atomization allows publishers to engage their audience with targeted content that is …



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    Friday Five for August 5 – trends in project management, engagement metrics, State of the News Media report, and more

    A round-up of publishing industry news

    The number of articles, opinion pieces and blog posts shared on the web every day can be overwhelming, but keeping up with industry trends helps us stay ahead of the curve. Here are 5 topics that captured our attention this week:

    Project management is an evolving discipline, and five new trends are emerging that could reshape the current project management landscape. Of course the goal of every project is to actually go live, and our own Paul DesRosiers describes what it takes to manage a successful cutover.

    Pew Research Center published its 13th annual State of the News Media report. The Media Briefing sums up key findings.

    Forbes interviews Dr. Samir Husni, a.k.a. Mr. Magazine. He shares why "print won't die" and which initiatives make …



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    Congratulations to Crain Communications - 100 years!

    Crain Communications is celebrating 100 years of B-to-B publishing. And one thing hasn't changed: the company's commitment to quality journalism. Crain founder, G.D. Crain Jr., launched the company's first publication, Hospital Management, in February 1916.  Today, with 880 employees in 13 locations throughout North America and Europe, Crain's 22 brands now reach 6 million business decision makers across the U.S., Europe and Asia, and stand among the most influential media properties in the industries they serve.

    We wish them a Happy 100th Birthday!



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    New Features Available in the Third Quarter

    These Advantage features are either available now or will be soon. Contact your Advantage account manager for more information.

    Advantage Single Sign-On Solution: Advantage now offers a cloud-based SaaS solution for Single Sign-On. SSO is the concept used to describe a centralized access control system managing multiple, related applications requiring authentication. For example, you might have eCommerce sites, self-service portals, content sites on multiple platforms and mobile applications such as iPhone apps. Using SSO, your customers can consolidate access to these via a single set of login credentials.

    Multi-language support for inventory items: You can now define multi-language variants for these fields on the inventory item record: 1) Title; 2) Full Title. When these …



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    Friday Five for July 28 – New revenue streams, Audiobooks fast growth, Keeping customers happy, and more

    A round-up of publishing industry news

    The number of articles, opinion pieces and blog posts shared on the web every day can be overwhelming, but keeping up with industry trends helps us stay ahead of the curve. Here are 5 topics that captured our attention this week:

    Diversified revenue streams are a great way to multiply revenue, says our own VP & Chief Product Manager, Dan Heffernan. Pub Exec has identified 29 ways for publishers to branch out and increase their value

    “Audiobooks are the fastest-growing format in the book business today”, a trend that started in 2014 and is continuing to gain traction

    In trade publishing, events have become the single biggest revenue driver. Some B2B publishers now resemble “events companies that sometimes use print magazines as a way to market …



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    How to Ensure Your Cutover Is Successful

    Change Creates Cutovers

    One constant in any software environment is change.  New tools, new techniques, and new applications are appearing almost daily.  Implementing something new inevitably means there will be a cutover.  Cutover efforts involve stopping production operations on a current system and installing something different.  For some initiatives, this is a small effort and can be accomplished during normal business hours.  For other larger, enterprise-wide initiatives, this means evenings and weekends.  Some projects plan for three-day weekends to limit the downtime on production operations during “normal” business hours.

    High Stakes, Short Timeframe

    These large projects usually have months of effort that have preceded the cutover.  Often, the success of the project is …



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    Can One Subscription Model Fit All?

    Is One Subscription Just Like Any Other?

    In discussions about the concept of subscriptions, I sometimes hear the suggestion that Advantage address market segments other than publishing and content providers. "If you know how to manage a subscription, you should be able to handle any flavor of it," they say. Trendy concepts such as "product-service systems" (PSS) or pronouncements of the rise of the "subscription economy" seem to indicate a new “golden age.” Meanwhile, I remain cautious. As those who know subscriptions well are aware, all subscription systems are not created equal. 

    How Did Subscriptions Begin?

    The etymology of the French word that means subscriptions, «abonnement" (also used in many other languages), comes from Latin a bornare, which could be translated to "put …



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    Check your Backup!

    During the last week of June, a "wind of panic" blew across the French publishing market. A major service bureau, GLI, encountered a bug that prohibited access to data. "No problem, let's restore from a previous backup," you may have thought. But it appears that no backup was available, according to "En Contact", the online site that posted this news. Large publishers like Les Echos, Le Point, Le Figaro, Libération and others, had to face an unprecedented situation. For more than two weeks, nearly all their websites displayed a maintenance message if one tried to subscribe. GLI finally succeeded in restoring the data from their defective bay. 

    Secure With Advantage

    The good news with this event is that you are on Advantage, and your servers are at your site, or at a chosen vendor. And …



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    Introducing Members Advantage

    I am excited to announce that Members Advantage, our new membership offering, is available this August.  Consultants, clients, and prospects collaborated with us to produce a top-notch solution, suited for large, complex organizations as well as smaller clubs. 

    AdvantageCS has long been recognized for excellent publishing software solutions.  First developed in the late 1970s for a book publisher, followed by a magazine publisher, Advantage has evolved into a suite of products which manage everything from digital entitlements to subscriptions to ebook sales to conference registrations to continuity series to donations, and on the list goes. 

    And now we’ve enhanced our membership management capabilities to meet the needs of enthusiast clubs, non-profits, professional associations and …



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    How to Increase Employee Retention

    Technology companies are known for lots of employee turnover. According to the Society for Human Resource Management (SHRM), the average employee tenure for tech companies is around 3 years. Here at AdvantageCS, however, the average tenure is 10 years. Here are two employees’ opinions on why this is.

    Why Does AdvantageCS Exist?

    About a year ago, Dan Heffernan, one of our VP's, explored this question at a few company-wide meetings (we call them Company Coffees). Summarizing his words, he reminded us that we exist to create quality solutions that our clients can use to advance their businesses.

    But is that our complete purpose? Isn’t another important aspect of our mission to create a healthy work environment for our employees? Indeed, we desire to serve our clients by providing …



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