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Oxford University Press (OUP), a department of the University of Oxford, is the world's largest and most international university press. Their mission is to fulfill the University's objective of excellence in education, scholarship, and research. They believe in bringing the highest quality educational resources to the widest possible audience.

Founded in 1478, OUP has become familiar to millions through a diverse publishing program that includes scholarly works in all academic disciplines, bibles, music, school and college textbooks, children's books, materials for teaching English as a foreign language, business books, dictionaries and reference books, and journals.  Currently they publish more than 6,000 new publications a year.

OUP approached ACS in 2001 because they needed a more flexible and powerful journal subscription platform which would enable them to sell and market their products more effectively, and to take advantage of growing sales opportunities.  The growth in online journals was leading to new ways of selling content.  Consortia deals, involving multiple institutions negotiating for access to hundreds of titles, were being handled manually, since

OUP's current subscription platform couldn't handle the ever-changing sales models.  After a thorough analysis and a design phase, OUP chose Advantage as their new journal subscription platform.

OUP now uses Advantage to manage other sources of revenue in addition to subscriptions. In the years since 2001, ACS has worked with OUP so that sales of advertising, consortia deals, miscellaneous invoicing, and reprints are now processed through Advantage.  A project is currently underway to allow OUP to sell online books on Advantage as well as journals.

Dan Heffernan, then project manager for OUP's projects, says "OUP's discipline in carrying out projects is second to none.  They control scope and risk and are completely committed from the top down to the success of every project they undertake.  They are competent, calm and completely dedicated to success.  On top of that, it is a pleasure to work with them."

Andy Wright, System Manager for Advantage at OUP: "Our business models are changing fast with the academic publishing sector moving ever more rapidly to online as their preferred method of communication, and the purchase and delivery of content.  Having a system as flexible and versatile as Advantage means I can be confident in delivering system solutions that work in the time-frame asked of me. The people at ACS understand what we are wanting to do, often anticipate our needs before they become apparent to us, and respond quickly, adapting and developing the software as required."



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