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  • Friday Five for August 26 - focus on user experience, "best mistakes", putting the consumer first, and more

    The number of articles, opinion pieces and blog posts shared on the web every day can be overwhelming, but keeping up with industry trends helps us stay ahead of the curve. Here are 5 topics that captured our attention this week:

    Both business and editorial benefit from continuous efforts to improve the user experience at publishers like Slate and The Atlantic.

    Magazine publishers share their best mistakes with Folio and describe the lessons they learned from them.

    In a surprising throwback to the early days of the internet, email newsletters are making a comeback and are proving to be successful publishing strategy with teens and millennial women.

    Speaking of teens, Refinery29 interviewed 15 industry experts on the state of teen magazines in 2016.

    "Print-first" or "digital-first" …



  • Conferences and Events: A Growing and Stable Revenue Stream

    Traditionally, conferences and events were the domain of B2B publishing, where revenue from events has been surpassing print and ad revenue for some time now. However, consumer publishers are discovering that events are an important diversification strategy in their market as well.

    Getting creative with events

    From pop culture festivals organized by the likes of New York Magazine and Entertainment Weekly, to kid expos and bridal shows set up by local news publishers, events allow publishers to get creative. In the UK, Time Inc. is branching out into cycling events to complement its titles Cycle Sport and Cycling Active while in the US, The Atlantic presents the Aspen Ideas Festival. Near our AdvantageCS headquarters, the Detroit Free Press even sponsors the Detroit Marathon. As …



  • Friday Five for August 19 - PwC Global Media Outlook, atomized content and more

    The number of articles, opinion pieces and blog posts shared on the web every day can be overwhelming, but keeping up with industry trends helps us stay ahead of the curve. Here are 5 topics that captured our attention this week:

    ABC releases its latest figures for the UK and Ireland, but is there a story the numbers don't tell?

    'Diversification' is a buzzword in magazine publishing these days. Jen Wong, Time Inc.'s new Digital Chief, explains the right and wrong ways to integrate eCommerce with editorial content

    With diversification comes atomization---creating bite-sized content that can be shared on a number of different platforms. FIPP investigates the reasons behind this trend and finds that atomization allows publishers to engage their audience with targeted content that is …



  • 3 Ways to Increase Your SQL Smarts

    All of the data that you are used to seeing in Advantage is stored in a Microsoft SQL Server database.  If you are involved in creating or modifying Advantage reports, then familiarity with Transact-SQL (or T-SQL for short) can help you.  T-SQL is the language you use to query a SQL database and is used by most common reporting tools (Excel, Crystal, SSRS, etc.).  The better you know T-SQL, the quicker and better you can respond to reporting requests from your customers.

    I've found these three things to be most helpful in expanding my T-SQL knowledge and expertise. 

    working on my MCSA certification

    reading SQL blogs regularly, such as these: http://www.cathrinewilhelmsen.net/  , https://spaghettidba.com/  

    Attending a user group meeting

    For Advantage users involved with …



  • Friday Five for August 12 - PwC outlook for the UK media industry, digital shift at Forbes and more

    The number of articles, opinion pieces and blog posts shared on the web every day can be overwhelming, but keeping up with industry trends helps us stay ahead of the curve. Here are 5 topics that captured our attention this week:

    Are you making the most of your transactional emails? Turn them into marketing tools by adding personalization, asking for reviews or by including a special offer

    Video may be the single biggest trend in publishing right now, but how do you create a video that people want to share? NewsWhip analyzed over a million videos to determine what makes a top performer

    PricewaterhouseCoopers publishes its 5-year outlook for the UK media industry

    "Despite rapid shifts in audience habits and publisher strategies, a strong brand is paramount", says Lewis Dvorkin, …



  • Friday Five for August 5 – trends in project management, engagement metrics, State of the News Media report, and more

    A round-up of publishing industry news

    The number of articles, opinion pieces and blog posts shared on the web every day can be overwhelming, but keeping up with industry trends helps us stay ahead of the curve. Here are 5 topics that captured our attention this week:

    Project management is an evolving discipline, and five new trends are emerging that could reshape the current project management landscape. Of course the goal of every project is to actually go live, and our own Paul DesRosiers describes what it takes to manage a successful cutover.

    Pew Research Center published its 13th annual State of the News Media report. The Media Briefing sums up key findings.

    Forbes interviews Dr. Samir Husni, a.k.a. Mr. Magazine. He shares why "print won't die" and which initiatives make …



  • Deco Proteste Goes Live on Advantage

    Congratulations to Deco Proteste, a member of the Euroconsumers group, who recently went live on Advantage with all remaining subscribers in Portugal. This multi-phased ongoing project involves consumer advocacy organizations in five different countries---Portugal, Belgium, Brazil, Spain and Italy---that all produce consumer report publications, but have plenty of differences.

    The goal of the project was not only to replace the existing fulfillment system with Advantage, but also to revamp and update the supporting infrastructure that integrates with Advantage. Euroconsumers made a significant investment in internal resources, vendors, and AdvantageCS to bring the entire business forward using new technologies.  As part of the project, AdvantageCS developed a Contact Center solution …



  • Congratulations to Crain Communications - 100 years!

    Crain Communications is celebrating 100 years of B-to-B publishing. And one thing hasn't changed: the company's commitment to quality journalism. Crain founder, G.D. Crain Jr., launched the company's first publication, Hospital Management, in February 1916.  Today, with 880 employees in 13 locations throughout North America and Europe, Crain's 22 brands now reach 6 million business decision makers across the U.S., Europe and Asia, and stand among the most influential media properties in the industries they serve.

    We wish them a Happy 100th Birthday!



  • Welcome New Employee Will Desrochers

    Will Desrochers is the newest member of the support center staff, reporting to Scott Ghormley.

    Software support is not new to Will, as he comes to ACS from the support center at ParishSOFT. There, he started as a support representative and worked his way up to become the manager of the 21-member support staff.

    Will earned a Bachelor’s degree in business, with emphasis on management and economics, from Franciscan University in Ohio. His first post-university job was at ParishSOFT, and working in support appealed to him because he enjoys helping people and has an aptitude for technology. He also likes a good challenge and enjoys learning new things, and there is plenty of both in support, he says.

    He appreciates the collaborative atmosphere of the Advantage support team and how helpful …



  • New Features Available in the Third Quarter

    These Advantage features are either available now or will be soon. Contact your Advantage account manager for more information.

    Advantage Single Sign-On Solution: Advantage now offers a cloud-based SaaS solution for Single Sign-On. SSO is the concept used to describe a centralized access control system managing multiple, related applications requiring authentication. For example, you might have eCommerce sites, self-service portals, content sites on multiple platforms and mobile applications such as iPhone apps. Using SSO, your customers can consolidate access to these via a single set of login credentials.

    Multi-language support for inventory items: You can now define multi-language variants for these fields on the inventory item record: 1) Title; 2) Full Title. When these …



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