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Informa & AdvantageCS Partner for eCommerce Growth
Informa is a leading international events, digital services, and academic research group with over 11,000 employees in over 43 countries. Informa provides professionals with year-round content, … -
Friday Five: Audiobooks, Digital Subscriptions, & Publishing
We’re back with another edition of Friday Five! This week, we talk about the UK audiobook industry growing by 17%, The New York Times increasing digital subscriptions, Amazon launching grocery … -
Advantage Now Integrates with Shopify
In today’s digital economy, ecommerce platforms are essential for enabling growth, efficiency, and global connectivity. At AdvantageCS, our mission is to empower our clients to harness these … -
Practical Application of the Subscription Lifecycle
The subscription lifecycle (or journey) is an oft written about framework for describing the aspects a business needs to track for acquiring and retaining customers for a subscribed product. It is … -
Friday Five: Media & Publishing Roundup
Welcome back to Friday Five! This week, we talk about publishers changing revenue strategies, Visa launching a new service to manage subscriptions, Simon & Schuster celebrating its 100th anniversary, … -
AdvantageCS Welcomes New Client: Human Kinetics
We are extremely pleased to welcome Human Kinetics as an Advantage client!Human Kinetics is a global leader in providing information related to physical activity, with a mission to improve the …