Kelly Grace

Highlights from Business Information & Media Summit 2024

AdvantageCS recently attended and sponsored the Business Information & Media Summit (BIMS), held in the beautiful Loews venue in New Orleans, Louisiana from February 29th to March 1st. Bringing together over 200 B2B media-industry peers for two days of learning, networking, and professional development while experiencing the vibrant culture of the city.

The BIMS event offered a unique opportunity to gain valuable insights into the latest trends and challenges facing the market today, from industry leaders and some new players in the field. Some of the topics included:

  • Industry Insights: Attendees learned how some publishers are using artificial intelligence to cut costs and increase efficiency, gaining practical knowledge from industry experts. 

  • Diverse Learning: Multiple breakout sessions covered a range of topics including mergers and acquisitions, revenue and monetization, navigating digital platforms, and content creation. 

  • Founders Forum: B2B media’s newest entrepreneurs shared their startup stories, offering insights into market entry, business plans, and overcoming challenges within the industry.

  • Interactive Roundtables: Attendees actively participated in discussions on best practices for B2B markets, revenue forecasting, and other key areas.

  • Keynote Address: Mike Sealy, Vice President of Diversity, Equity, and Inclusion at Informa Markets shared the importance of diversity in the B2B media workforce and successful strategies for achieving a more inclusive environment. 

AdvantageCS is proud to have been a sponsor and active participant at BIMS 2024. We encourage you to join us at future events where we continue to create lasting connections, share knowledge, and navigate the B2B media landscape. Click here to see where we’re headed next! 

Thank You Sponsors BIMS Sponsors Business Information Media Summit AdvantageCS

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