Sending a clear and concise, yet detailed, invoice to your customers for every order is critical to receive accurate and timely payments. But some customers want to see a single statement that includes multiple orders, with the detail for each transaction.
This is where the Detailed Statements feature in Advantage comes into play.
Detailed Statements allows you to generate a single statement number that covers multiple invoices for a customer and tracks efforts against that statement. It also provides the linkage from that statement back to the order details. This allows you to access the in-depth information and present it to the customer at the level of detail that you choose.
Whether you provide an invoice representing a single debit to your customers or a statement that lists …
From discussions with our clients during account management sessions or through our user group conferences, they (or the organizations they serve) are looking to develop new products to compensate for the shrinking content subscription market. One part of that product development strategy is branching out to exist where their customers already are. And where are they? If they are among the 99.9% of users, then that would be on platforms by Apple, Google, Amazon, and Facebook.
This can be a controversial decision as it is well-documented how much publishers give up when “partnering” with these platforms—in revenue and in customer data. Why give up so much?
Brand recognition. Customers are likely on these platforms and already familiar with them and there are no complicated on-boarding …
Though that phrase may be overused, it is true here at AdvantageCS. The holiday season always brings festive decor and plenty of activities to help our employees get into the Christmas spirit.
This year, we hosted a workspace decorating contest (which the Support Center won for the second year in a row) and white elephant gift exchange, where the gifts ranged from a ping pong ball duck target game to a folding cane (see more photos on Facebook or here). We also observed Pajama Day---a staff favorite---with cookies and milk in the afternoon and the now obligatory Ugly Sweater Day.
The fun culminated in our annual holiday party at a local hotel. The party included a delicious feast, holiday music & movie trivia, and our ever-popular raffle in which employees could win a variety of …
Register now for the 2019 Advantage Users Group conference. It’s your chance to network, learn, and exchange ideas with other Advantage users. Plus, have some fun.
The 2019 event will be held in New Orleans at the Crowne Plaza, in the French Quarter. Located at the intersection of Canal Street and Bourbon Street, this hotel is ideally positioned within walking distance of the French Market, Harrah's Casino and the Riverwalk Mall.
Presentations, panel discussions, and round tables at the conference will feature a variety of options. Planned topics include the new web select builder, data mining, integrating with social media, and more! See the latest agenda for the full lineup of available offerings.
Contact Tricia Koning, Steering Committee Communications, with any questionstkoning@ …
Many sales efforts focus on untapped markets and selling to new customers. However, there’s a segment of lost sales that may be slipping past you unnoticed---abandoned shopping carts. These are items selected on your website by customers who then elected not to complete the purchase process.
Abandonment Rate: As High As 80%
The Baymard Institute has estimated an average abandonment rate of 69.89%, as of June of 2018. (Link here) Other sites reflect a figure just over 80%. That’s 7 or 8 customers out of 10 who have visited your site, added something to a shopping cart and then abandoned it without making a purchase! Some statistics claim that over 60% of these are recoverable. Consider the increase in revenue if even half of those turn into actual sales.
Reasons Why Carts Are …
Over the decades, we have heard horror stories of organizations who have chosen the wrong system or application to accomplish some major task (sales order processing, subscription management, CRM, membership management, etc.), so we’ve honed a list of the steps, which, when strung together, can guarantee failure. That is, the wrong system will be chosen, which will cost your organization lots of money and years of wasted time. Now, it is possible that failure will occur by simply executing any of the 7 failure steps! So, if it’s failure you’re chasing after, you could be closer to it than you think.
1. Make sure you are unclear about your requirements, so you can’t communicate them to the software vendor. After all, if you’re clear, you might slip in your communications and let the …
Now in her seventh year at AdvantageCS, Stephanie Widrig is a member of the Program Services team. She began her AdvantageCS career in the implementations group and had a brief stint in support before joining Program Services over 4 years ago. Everyone who works with Stephanie comments on how speedily she responds, how well she communicates, and how she always knows the right answer or else finds it. These qualities make her a sought-after manager of upgrade---and other---projects.
“I enjoyed working with Stephanie on our latest upgrade,” says Christy Westcott of Unity World Headquarters. “She was consistently prompt in replying to any of our needs during the process. Her communication is always clear and concise. I look forward to working with her again.”
Although upgrades and …
Congratulations to Mediahuis on their recent go-live on Advantage. In late October, Mediahuis Limburg completed an 11-month conversion off their legacy P5 system and began fulfilling their daily Dutch newspaper, De Limburger, through Advantage. This is the first of three fulfillment systems at Mediahuis that will migrate to Advantage.
“After more than a year of hard work, we finally went live with our project---the launch of a new subscription system. I was very happy to feel so much positive energy and to see so many happy faces!” said Steve Conard, Project Manager, Mediahuis. “A big thanks to the entire project team and our partner AdvantageCS who made this possible!”
After determining that developing an in-house solution to replace their separate fulfillment systems was not …
In his 31 years at AdvantageCS, Tom Burbeck has left his mark on nearly every area of the company.
Tom began his career at AdvantageCS in 1982 when he was hired into the Product Services division of (then) T and B Computing. Although his title was product analyst, Tom actually developed side systems for clients, writing the specs, programming the software in INFO, and doing the documentation, the client training and support. This wide-ranging experience served him well throughout his career. A few years later, Tom left T and B and took a position at EDS as a Project /Account Manager for the GM Corporate Information Group.
With new business leadership and organizational skills acquired from his stint at EDS, he returned to TSM Computing Group in January of 1990 as Director of …
Last month, AdvantageCS hosted a gathering of marketing executives from our European clients at the offices of Bayard Presse in Paris. The event provided attendees with lively discussions of the various markets in which they operate across Europe and how they’ve been able to succeed amidst a continually evolving landscape of consumers, content, technology, and marketing strategies.
Each attendee presented their view of the marketplace, the challenges being faced, and how they’re working to increase their subscriber base. While attendees represented a diverse group of newspapers, magazines, digital content publishers, membership organizations, and service organizations across western Europe, the Nordics, and the United Kingdom, similarities were found, and ideas that could be …
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