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  • Mediahuis Live on Advantage

       

    Congratulations to Mediahuis on their recent go-live on Advantage. In late October, Mediahuis Limburg completed an 11-month conversion off their legacy P5 system and began fulfilling their daily Dutch newspaper, De Limburger, through Advantage. This is the first of three fulfillment systems at Mediahuis that will migrate to Advantage.

    “After more than a year of hard work, we finally went live with our project---the launch of a new subscription system. I was very happy to feel so much positive energy and to see so many happy faces!” said Steve Conard, Project Manager, Mediahuis. “A big thanks to the entire project team and our partner AdvantageCS who made this possible!”

    After determining that developing an in-house solution to replace their separate fulfillment systems was not …



  • Congratulations to Soon-to-Be Retiree Tom Burbeck

     

    In his 31 years at AdvantageCS, Tom Burbeck has left his mark on nearly every area of the company.

    Tom began his career at AdvantageCS in 1982 when he was hired into the Product Services division of (then) T and B Computing. Although his title was product analyst, Tom actually developed side systems for clients, writing the specs, programming the software in INFO, and doing the documentation, the client training and support. This wide-ranging experience served him well throughout his career. A few years later, Tom left T and B and took a position at EDS as a Project /Account Manager for the GM Corporate Information Group.

    With new business leadership and organizational skills acquired from his stint at EDS, he returned to TSM Computing Group in January of 1990 as Director of …



  • Evolving Marketing Landscape Discussed at CMO Roundtable

    Last month, AdvantageCS hosted a gathering of marketing executives from our European clients at the offices of Bayard Presse in Paris. The event provided attendees with lively discussions of the various markets in which they operate across Europe and how they’ve been able to succeed amidst a continually evolving landscape of consumers, content, technology, and marketing strategies.

    Each attendee presented their view of the marketplace, the challenges being faced, and how they’re working to increase their subscriber base. While attendees represented a diverse group of newspapers, magazines, digital content publishers, membership organizations, and service organizations across western Europe, the Nordics, and the United Kingdom, similarities were found, and ideas that could be …



  • European Users Gather in the City of Lights for Annual Meeting

    Earlier this month, Advantage users hailing from 14 companies across 11 countries gathered in Paris for our annual European Users Meeting. As with previous meetings, our primary objectives were to give our European clients the opportunity to engage with AdvantageCS leadership, learn about the latest product developments firsthand, and connect with fellow users. In the spirit of connection, we kicked the two-day conference off with a lively “icebreaker.” For those who are unfamiliar, an icebreaker is an activity designed to help event goers make new acquaintances. We split up according to badge color and let the conversation flow. We then handed it off to our colleagues at Bayard Presse, our generous hosts for this year’s event. Vincent Blachier, Director of Information Systems spoke …



  • New Visa Authorization Requirement

    It seems as if everywhere you look, you see new cyber-security practices being implemented. For example, Visa recently introduced new requirements for businesses that store cardholder payment information for use in future transactions, such as recurring payments and installments. These requirements restrict card use for anything other than a specific authorized use.

    How it works

    The first time the information is used in a “future use” transaction, Visa passes back a new Transaction ID element (Visa’s term) on authorization requests. The business must retain this ID and send it with subsequent transactions in the “future use stream” for this card/Transaction ID. But only for this specific card and Transaction ID.

    That’s not all

    Visa also requires that the merchant obtain and store …



  • Advantage Speaks Chinese at Bayard

    When Advantage moved to .NET in 2012, it paved the way for Unicode. Unicode is a computer industry standard that enables the use of other characters in addition to Latin, such as Cyrillic, Hindi, Japanese or Chinese. In its recent upgrade to 2016.0, Bayard took "Advantage" of these new capabilities to address the needs of its Hong Kong Subsidiary, Bayard Asia. For the first time, thanks to Bayard, Chinese characters are displayed on Advantage user screens. Awesome!

    Bayard Asia

    Bayard has had a presence in Asia since 1977, operating mainly from Hong-Kong. There, it publishes 5 magazines in traditional Chinese (Little Toy Car, Little Red Apple, Little Red Panda, Red Apple and White Antelope), and also markets 6 publications in English, from the "Box" collection (Story Box, Adventure Box, …



  • Inaugural Advantage Academy Held

    Forty people from 12 different clients gathered in Ann Arbor last week for the first Advantage Academy. The academy was a 3-day workshop centered around Advantage, with the goal of providing practical, hands-on experience that attendees take away with them to implement in their own organizations.

    Attendees participated in a morning and an afternoon session for each of the three days and could choose from more than a dozen topics. These included Promotions/Offers, Customer Care, Automated Testing, Integrations, Payment Management, and Advantage Potpourri. Attendees could also choose to meet with staff from the Support Center and pose their questions.

    Most sessions were hands-on, and the AdvantageCS staff worked hard to organize and plan every detail. Classes were led by a variety of …



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