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Diversify Your Revenue Streams with Advantage
If you are keeping a close eye on the latest trends in the press sector, you’ll notice that offering subscriptions alone is no longer sufficient to ensure a publisher’s survival. The evidence is … -
Friday Five: Subscription Trends and Tech News
Start your weekend off right with the latest issue of Friday Five! In this edition, we review the LA Times new brand reaching 550k subscribers, the UK planning to ease canceling subscriptions, the … -
Integrate Mather Price Modeling with Advantage
In acquisition and retention strategies, pricing policies have become a key element for publishers. Offering the right price at the right time to the right customer, while ensuring the best possible … -
Advantage Doesn't Push Updates Automatically: Here's Why
AdvantageCS is fortunate enough to still be around since the late 1970’s and in the nearly 50 years of operation, we have seen incredible advances in technology, the rise and fall of massive … -
Friday Five: Publishing Updates and Subscription Trends
Welcome back to Friday Five! This week, we talk about TikTok launching a new publishing company, the FTC suing Amazon over deceptive practices, Google and Meta planning to block news in Canada, the … -
Friday Five: Media and Subscription Insights
Start your weekend off right with the latest issue of Friday Five! In this edition, we review America’s largest newspaper publisher suing Google, Netflix’s password crackdown boosting new …