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Highlights from INMA Subscription Summit 2023
I recently attended the INMA Subscription Summit in Stockholm on March 9th and 10th. This marked their first in-person event held since the New York summit in February 2020. In between, INMA held a … -
Introducing the Next Gen of Cider: Cider Plus
This April, it’s just one click away… Meet Cider Plus. It’s been a minute since we’ve updated you on our Cider eCommerce solution. Well, the wait is over! We are thrilled to announce the next … -
How Advantage Assists with Customer Retention and Churn
Ack! Not another industry post about customer retention and churn. (Nope, this isn’t that!) In the publishing industry, most “experts” will recommend your company start implementing ideas A, B, and … -
Publishing Trends of 2022
Since my last Publishing Trends post in 2020, many of the trends described then continue in spite of the COVID disruption. Digital subscription growth, print decline, publisher struggles with GAFA/ … -
The Advantages of Synchronization for Publication and Media Subscriptions
Print is dead… Many have claimed. Analysts and experts have been predicting the demise of print in favor of digital formats for decades — as far back as Roger Fidler’s 1981 groundbreaking essay … -
Always Have a Plan---and Don't Throw it Out the Window
In the early days of the COVID-19 pandemic, I wrote a post for the AdvantageCS blog about the continuity plans that we had in place at the time. We had developed, and continually updated, our plans …